Author Archives: Jordi Hernández

About Jordi Hernández

Professional Services Manager at qrd.by

MP3 QR Codes – Streaming Audio

QR-Code MP3
The QR Code above will link you to an audio file (mp3). Put your earphones on, scan the code and enjoy the music.

Whether you are a music band, a teacher, a stand-up comedian or even a poet, this type of QR Code is thought just for you. If you have something to say, sing, shout or explain you will enjoy MP3 QR Codes. The world is now your audience!

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Jordi Hernández

Professional Services Manager at qrd.by


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Retargeting the audience that scans your QR Codes

Retargeting the audience that scans your QR Codes

According to Wikipedia Retargeting or Remarketing is a technique to display ads to people who have previously visited your website. You include a pixel within your webpage which sets a cookie in the user’s browser. That cookie allows you to target the website visitor with advertising elsewhere on the internet using retargeting.

The displaying of ads is managed by big advertisement platforms (e.g. Google, Facebook, AdRoll, etc.) that have a large network of websites where they can display those ads.

In this post you will learn how retargeting works in combination with QR Codes and the immense advantages of linking QR Codes from the offline world with your online offers. Using QR Codes with retargeting wisely will motivate prospects to buy your products or bind customers even stronger to your brand.

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Jordi Hernández

Professional Services Manager at qrd.by


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QR Code Trends 2020

Google Trends QR Code

If we look back to 2012 many marketing “experts” killed QR Codes the same way in the 80’s Video Killed the Radio Star.

Posts from Forbes, gizmodo, marketingland and so many others reflect what marketers thought back in 2012: QR Codes are dead. We did some research and found out that trends indicate the opposite case.

With Google Trends you can view the evolution of searches for a given keyword. You can segment your searches by country or region. When looking up the keyword “QR Code” we are getting the following result:

QR Code on Google Trends 2004-2019
Google Trends – Realtime update – https://trends.google.com/trends/explore?date=all&q=%2Fm%2F03ffw1

What is happening? Why are QR Codes hip again? Looking at the interest and usage of QR Codes, we discover that QR Codes are used more than ever!

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Jordi Hernández

Professional Services Manager at qrd.by


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7 smart ideas using QR Codes for PDF downloads

QR Codes for PDF Downloads
The QR Code above links to a PDF file. By scanning the code with your smartphone you can download a brochure about all the possibilities qrd.by has to offer.

Using QR Codes in conjunction with PDF files is a powerful solution, especially if you’re dealing with large files or you have the need to update them regularly. This article will not only show you why PDF QR Codes will save you time and paper, but also how to create a better user experience for your brand.

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Jordi Hernández

Professional Services Manager at qrd.by


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Add contact to address book in iOS13

The latest update of Apple to iOS13 brought many new cool features and an improved QR Code Reader

However, the way of adding a contact to the address book became more inconvenient. When you tap the “Add to contact”-Button on a mobile business card until iOS12 it was possible to save the contact to the address book with one tab. Now when Safari detects a vCard it displays the contact, but there is no easy way to get it in your address book. In the following we will show you the 4 steps how to add a business card to your address book.

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Jordi Hernández

Professional Services Manager at qrd.by


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Best QR Code Scanner

Best QR Code Scanner in 2019

We get this question very often: What is the best QR Code Scanner out there? As a matter of fact, most of the apps will do the job by decoding the content of a QR Code and follow the link. However, there are some key features we suggest reviewing before downloading an app.

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Jordi Hernández

Professional Services Manager at qrd.by


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