If we look back to 2012 many marketing “experts” killed QR Codes the same way in the 80’s Video Killed the Radio Star.
Posts from Forbes, gizmodo, marketingland and so many others reflect what marketers thought back in 2012: QR Codes are dead. We did some research and found out that trends indicate the opposite case.
With Google Trends you can view the evolution of searches for a given keyword. You can segment your searches by country or region. When looking up the keyword “QR Code” we are getting the following result:
What is happening? Why are QR Codes hip again? Looking at the interest and usage of QR Codes, we discover that QR Codes are used more than ever!
We get this question very often: What is the best QR Code Scanner out there? As a matter of fact, most of the apps will do the job by decoding the content of a QR Code and follow the link. However, there are some key features we suggest reviewing before downloading an app.
The QR Code above links to a PDF file. By scanning the code with your smartphone you can download a brochure about all the possibilities qrd.by has to offer.
Using QR Codes in conjunction with PDF files is a powerful solution, especially if you’re dealing with large files or you have the need to update them regularly. This article will not only show you why PDF QR Codes will save you time and paper, but also how to create a better user experience for your brand. Continue reading →
The QR-Code above will link you to an audio file (mp3). Put your earphones on, scan the code and enjoy the music.
Whether you are a music band, a teacher, a stand-up comedian or even a poet, this type of QR-Code is thought just for you. If you have something to say, sing, shout or explain you will enjoy QR-MP3s. The world is now your audience Continue reading →