Author Archives: Jordi Hernández

About Jordi Hernández

Professional Services Manager at qrd.by

Public transport tickets via QR code in Corona times

Vienna public transport map

You know the cumbersome task: you want to get from A to B by public transport. Long study of the line plans, waiting at the ticket machine, entering the route etc.

The public transport system in Vienna has started to offer the option to use a QR code to buy tickets, view timetables and routes and to avoid tedious waiting at the ticket machine.

Since the corona crisis severely disrupts the normal daily routine in its processes this offer has taken on a new and attractive topicality and helps avoiding contact and reduces the risk of infection.

Thanks to the QR codes, there is no longer any need to wait at the ticket machines, then enter the destination, search for the appropriate fare, insert money, finger tickets from the output compartment – all potential sources of danger for an infection.

QR Code on ticket automat
The QR code on the ticket machine leads to the mobile app to buy mobile tickets

It is sufficient to scan the QR code, which is attached to ticket machines, timetables and other clearly visible places and you have the ticket, you are informed about the route (tram, bus, subway, transfers, etc.) and pay contact- and cashless. You do not have to worry about the distance rule on the machine and avoid any contact with the various functional surfaces of the ticket machines that have been touched thousands of times.

How does the QR code work?

To be able to use these services, just scan the QR code with the camera of your smartphone. Via the App QR Code, your cell phone is forwarded to the corresponding app store (Google Playstore for Android, Apple in the app store).

The app will be installed immediately. This gives you access to all information about the route, timetables, tariffs – even annual tickets can be bought via this app – trams, bus or subway lines.

To buy tickets it is now only necessary to create a user account with Wiener Linien.

It is not foreseeable when this crisis will end and whether it will not intensify again in autumn. So why not prevent and use the QR code now, which is of course of great use even after the crisis and makes everyday life and mobility easier.

To be able to use these services, scan the QR code with the camera of your smartphone. Via the QR code app, your cell phone is forwarded to the corresponding app store (Google Playstore for Android, Apple in the app store).

The app will be installed immediately. This gives you access to all information about the route, timetables, tariffs – even annual tickets can be bought via this app – trams, bus or subway lines.

To buy tickets it is now only necessary to create a user account with Wiener Linien.

It is not foreseeable when this crisis will end and whether it will not intensify again in autumn. So why not prevent and use the QR code now, which is of course of great use even after the crisis and makes everyday life and mobility easier.

Link to WienMobil app https://qrd.by/wienmobilapp

Jordi Hernández

Professional Services Manager at qrd.by


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Live chat with your customers using QR Codes

qr code live chat tawk frontdoor

Technology has boosted efficiency and automatization processes for the last 10 years like it has never happened before. Customer support is not an exception to the rule, and what started with CRM tools is now evolving into complex live chat solutions that can take care of the on-board process and customer support. In some cases, even without human power at all.

It is common nowadays that e-commerce sites, SaaS solutions, and services like insurances, banking or travel agencies are focusing their efforts on live chat systems and leave “real human” assistance only as a fallback. They are trying to reduce friction and costs on the customer journey and turn users into paying customers.

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Jordi Hernández

Professional Services Manager at qrd.by


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QR Codes for Restaurants, Bars, Pubs and Hotels

QR Code Menu download

If you own a restaurant, it is very likely that you are implementing measures to stay up to date with new regulations and doing your best to eliminate the risk of COVID-19 infections while customers are enjoying a great meal in your facilities.

As a bar, restaurant, pub, or hotel owner you may now be concerned about using shared paper documents like menus, wine lists, offers, or other items such as salt, pepper, or even a ketchup bottle.

When it comes to save paper and reduce contact with physical items QR Codes are the perfect ally to bring digitalized content to your customers.

This post will show you how your business will benefit from using QR Codes not only to make your guests feel safer in covid times but also to bring in new customers.

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Jordi Hernández

Professional Services Manager at qrd.by


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5 ways to promote your music on Spotify with QR Codes

Spotify QR Code

Spotify is probably the most popular global audio streaming service with 271 million users. No matter if you are a professional or amateur musician, you can use the platform to stream your music worldwide. Your audience can literally listen to any of your songs, anywhere and anytime on their smartphones.

Even though music distribution is not a problem anymore, you as DJ, band, manager or institution still have to promote your work to make a living and QR Codes can be a useful asset to do it, especially in the offline world.

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Jordi Hernández

Professional Services Manager at qrd.by


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Get reviews on Google with a QR Code

QR Code Google Review

If you run a business or a restaurant these days, not only the physical location but also your online reputation are of immense importance. In many cases, customers first get a picture of business on the Internet before visiting you or consuming something. Online reviews play a major role in this. The more the better, even a poor rating can help you show users how you react to disappointed customers and how you manage to find a satisfactory solution for everyone. QR codes can simplify the process of writing a review or rate your business. With just one scan, you can redirect your customers to a Google Review Page to provide feedback.

The feedback from your customers is priceless – it will help you to bring new prospects on board and it will improve your rankings (especially local SEO and mobile search).

If you want to optimize your Google Business page and get the most out of your reviews strategy we suggest you go through this amazing post from Podium “Google Reviews Explained“.

In this post you will learn how to create QR Codes that will customers help to give feedback easily. A QR Code can be placed almost anywhere in the offline world and they make the process of locating the business pages and write the review much smoother.

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Jordi Hernández

Professional Services Manager at qrd.by


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Lastest UX Updates March 2020

Almost 60% of our features started out by a user suggestion. We love pushing the limits of our QR Code Platform so feed-back hunting and listening obsessively to our users is one of our key strategies.  Sometimes we push small changes and sometimes we do major deployments that add new possibilities and features of our platform (design, UX, functionality, etc.)

The main suggestion/comment we are getting from our users is that we are not being proactive enough communicating those improvements.

Clearly this required of some action, so we start publishing today our monthly changelog. We will do our best to keep you informed of all the new features of our platform and if you want to pitch an idea/request to our dev team, you can do so at https://qrd.uservoice.com.

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Jordi Hernández

Professional Services Manager at qrd.by


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MP3 QR Codes – Streaming Audio

QR-Code MP3
The QR Code above will link you to an audio file (mp3). Put your earphones on, scan the code and enjoy the music.

Whether you are a music band, a teacher, a stand-up comedian or even a poet, this type of QR Code is thought just for you. If you have something to say, sing, shout or explain you will enjoy MP3 QR Codes. The world is now your audience!

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Jordi Hernández

Professional Services Manager at qrd.by


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Retargeting the audience that scans your QR Codes

Retargeting the audience that scans your QR Codes

According to Wikipedia Retargeting or Remarketing is a technique to display ads to people who have previously visited your website. You include a pixel within your webpage which sets a cookie in the user’s browser. That cookie allows you to target the website visitor with advertising elsewhere on the internet using retargeting.

The displaying of ads is managed by big advertisement platforms (e.g. Google, Facebook, AdRoll, etc.) that have a large network of websites where they can display those ads.

In this post you will learn how retargeting works in combination with QR Codes and the immense advantages of linking QR Codes from the offline world with your online offers. Using QR Codes with retargeting wisely will motivate prospects to buy your products or bind customers even stronger to your brand.

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Jordi Hernández

Professional Services Manager at qrd.by


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QR Code Trends 2020

Google Trends QR Code

If we look back to 2012 many marketing “experts” killed QR Codes the same way in the 80’s Video Killed the Radio Star.

Posts from Forbes, gizmodo, marketingland and so many others reflect what marketers thought back in 2012: QR Codes are dead. We did some research and found out that trends indicate the opposite case.

With Google Trends you can view the evolution of searches for a given keyword. You can segment your searches by country or region. When looking up the keyword “QR Code” we are getting the following result:

QR Code on Google Trends 2004-2019
Google Trends – Realtime update – https://trends.google.com/trends/explore?date=all&q=%2Fm%2F03ffw1

What is happening? Why are QR Codes hip again? Looking at the interest and usage of QR Codes, we discover that QR Codes are used more than ever!

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Jordi Hernández

Professional Services Manager at qrd.by


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7 smart ideas using QR Codes for PDF downloads

QR Codes for PDF Downloads
The QR Code above links to a PDF file. By scanning the code with your smartphone you can download a brochure about all the possibilities qrd.by has to offer.

Using QR Codes in conjunction with PDF files is a powerful solution, especially if you’re dealing with large files or you have the need to update them regularly. This article will not only show you why PDF QR Codes will save you time and paper, but also how to create a better user experience for your brand.

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Jordi Hernández

Professional Services Manager at qrd.by


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